Seasonality is an Excuse

I hear a lot of people say their product is seasonal and I see a lot of companies treat their products as such. But in many cases, is your product really seasonal? Or are you simply using that as an excuse? I won’t deny it, some products are definitely seasonal. Most people don’t shop for […]

Is Social Media Hurting Your Marketing Efforts?

Just like a shiny new toy, social media marketing is the hot new thing. But as I wrote about in Is Social Media Right for Your Business?,  it isn’t for everyone and can actually do more harm than good. Last month I received this email: The email is nice and clean and with a direct call […]

Hands on with the Subaru Impreza WRX STI

I’ve been very curious to drive the Subaru WRX STI since I heard they were releasing the 4 door STI again, not just in the wagon.  You rarely hear someone talk about the STI without mentioning it’s competitor the EVO (and vice versa) but most people I know seem to favor the STI.  All in […]

Hands on with the Nissan Juke

The Nissan Juke is one of those cars that really polarizes people.  Either you like its unusual look…. or you don’t.  Either way, the car is distinctive in its style.  It was much taller than I expected it to be.  From the photos I had seen online, I wasn’t sure if it was intending on […]

Hands on with the Outlander GT

Since the Outlander Sport wasn’t powerful enough for me, Aaron, the manager at Quality Mitsubishi though the Outlander GT with its 3.0 V-6 might be a better fit.  It’s a slightly bigger vehicle and slightly more powerful.  It comes standard with a third row of seats, although I can’t say I would want to sit […]

Are They Open to a Sale?

Selling a product is a hard job. It’s certainly not a job I would want. Sometimes though, I think sales people make it even harder for themselves. It’s drilled into their head that they can’t let anything stand in their way of making a sale and their customers feel it. Recently, we had a door to door […]

Hands on with the Outlander Sport

A few weeks ago I received an intriguing email regarding the Mitsubishi Outlander Sport.  Mitsubishi had rigged up a vehicle to be driven remotely and would be opening it up soon for test drives.  On the one hand I thought this was completely daffy because honestly, how much can you really tell about a car if […]

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