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	<title>Marketing Mayhem &#187; Marketing Examples</title>
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		<title>Is Social Media Hurting Your Marketing Efforts?</title>
		<link>http://www.melissadafni.com/2011/04/is-social-media-hurting-your-marketing-efforts/</link>
		<comments>http://www.melissadafni.com/2011/04/is-social-media-hurting-your-marketing-efforts/#comments</comments>
		<pubDate>Wed, 27 Apr 2011 23:45:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing Examples]]></category>
		<category><![CDATA[Marketing tips]]></category>
		<category><![CDATA[Pieces I dislike]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[bad marketing examples]]></category>
		<category><![CDATA[bad social media examples]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[facebook marketing]]></category>
		<category><![CDATA[Lacrosse]]></category>
		<category><![CDATA[lacrosse evolution]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[twitter marketing]]></category>
		<category><![CDATA[what not to do in marketing]]></category>

		<guid isPermaLink="false">http://www.melissadafni.com/?p=551</guid>
		<description><![CDATA[Just like a shiny new toy, social media marketing is the hot new thing. But as I wrote about in Is Social Media Right for Your Business?,  it isn&#8217;t for everyone and can actually do more harm than good. Last month I received this email: The email is nice and clean and with a direct call [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are They Open to a Sale?</title>
		<link>http://www.melissadafni.com/2010/11/are-they-open-to-a-sale/</link>
		<comments>http://www.melissadafni.com/2010/11/are-they-open-to-a-sale/#comments</comments>
		<pubDate>Tue, 30 Nov 2010 03:11:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Examples]]></category>
		<category><![CDATA[Marketing tips]]></category>
		<category><![CDATA[closing a sale]]></category>
		<category><![CDATA[Customer service]]></category>
		<category><![CDATA[making a sale]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.melissadafni.com/?p=486</guid>
		<description><![CDATA[Selling a product is a hard job. It&#8217;s certainly not a job I would want. Sometimes though, I think sales people make it even harder for themselves. It&#8217;s drilled into their head that they can&#8217;t let anything stand in their way of making a sale and their customers feel it. Recently, we had a door to door [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Getting Familiar with Mitsubishi</title>
		<link>http://www.melissadafni.com/2010/09/getting-familiar-with-mitsubishi/</link>
		<comments>http://www.melissadafni.com/2010/09/getting-familiar-with-mitsubishi/#comments</comments>
		<pubDate>Sun, 19 Sep 2010 18:19:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Car Search]]></category>
		<category><![CDATA[Marketing Examples]]></category>
		<category><![CDATA[Mitsubishi]]></category>
		<category><![CDATA[consumer experience]]></category>
		<category><![CDATA[EVO]]></category>
		<category><![CDATA[Lancer Evo]]></category>
		<category><![CDATA[Mitsubishi Lancer Evolution]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://www.melissadafni.com/?p=393</guid>
		<description><![CDATA[The first step in my search was to start visiting car manufacturer websites.  I decided to focus my attention first on the Mitsubishi Lancer Evolution (EVO) as it&#8217;s one of the few cars on my list that is currently available. My initial impression of the Mitsubishi website (once I found the correct URL) is favorable, [...]]]></description>
		<wfw:commentRss>http://www.melissadafni.com/2010/09/getting-familiar-with-mitsubishi/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>What “Dry Erase Board Girl” Can Teach You About Marketing</title>
		<link>http://www.melissadafni.com/2010/08/what-%e2%80%9cdry-erase-board-girl%e2%80%9d-can-teach-you-about-marketing/</link>
		<comments>http://www.melissadafni.com/2010/08/what-%e2%80%9cdry-erase-board-girl%e2%80%9d-can-teach-you-about-marketing/#comments</comments>
		<pubDate>Wed, 11 Aug 2010 21:09:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Pieces I love]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Dry Erase Board Girl]]></category>
		<category><![CDATA[Dry Erase Girl]]></category>
		<category><![CDATA[Elyse Porterfield]]></category>
		<category><![CDATA[Hoaxes]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[MEME]]></category>
		<category><![CDATA[TheChive.com]]></category>
		<category><![CDATA[Viral]]></category>
		<category><![CDATA[Viral Marketing]]></category>

		<guid isPermaLink="false">http://www.melissadafni.com/?p=322</guid>
		<description><![CDATA[If you have no idea who Dry Erase Board Girl is, click here first.  You can find her follow up to it here. 1. It doesn’t have to be fancy 33 photos that appear to be taken in someone’s living room were engaging and got the point across. Not only did it get the point [...]]]></description>
		<wfw:commentRss>http://www.melissadafni.com/2010/08/what-%e2%80%9cdry-erase-board-girl%e2%80%9d-can-teach-you-about-marketing/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>What Opportunities are You Overlooking?</title>
		<link>http://www.melissadafni.com/2010/04/what-opportunities-are-you-overlooking/</link>
		<comments>http://www.melissadafni.com/2010/04/what-opportunities-are-you-overlooking/#comments</comments>
		<pubDate>Tue, 13 Apr 2010 18:27:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[Marketing Examples]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Marketing tips]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[IPhone]]></category>
		<category><![CDATA[Lacrosse]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing opportunities]]></category>
		<category><![CDATA[Mobile phone]]></category>
		<category><![CDATA[National Lacrosse League]]></category>
		<category><![CDATA[NLL]]></category>
		<category><![CDATA[Sprint Nextel]]></category>
		<category><![CDATA[T-Mobile]]></category>
		<category><![CDATA[Toronto Rock]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Verizon]]></category>

		<guid isPermaLink="false">http://www.melissadafni.com/?p=173</guid>
		<description><![CDATA[Twitter is often cited as a great new marketing tool that truly brings one-to-one marketing to the forefront. But truly, what good is this tool if you don&#8217;t really use it? A few months ago I was looking into getting a new cellular phone, and as there were so many fantastic new options, I really [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Think You Can Automate Your Marketing?</title>
		<link>http://www.melissadafni.com/2010/03/think-you-can-automate-your-marketing/</link>
		<comments>http://www.melissadafni.com/2010/03/think-you-can-automate-your-marketing/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 22:11:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Examples]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Marketing tips]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[automation]]></category>
		<category><![CDATA[Pieces I dislike]]></category>
		<category><![CDATA[risky marketing]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.melissadafni.com/?p=160</guid>
		<description><![CDATA[With the growth of social media, many companies want to get involved, but don&#8217;t really want to divert resources to these untested areas.  Often, companies set them up and forget about it, or they try to keep it active by passively automating it.  After all, why should you pay for someone to manage your social [...]]]></description>
		<wfw:commentRss>http://www.melissadafni.com/2010/03/think-you-can-automate-your-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Learning from your customers</title>
		<link>http://www.melissadafni.com/2009/10/learning-from-your-customers/</link>
		<comments>http://www.melissadafni.com/2009/10/learning-from-your-customers/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 22:37:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing Examples]]></category>
		<category><![CDATA[Marketing Research]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Pieces I love]]></category>
		<category><![CDATA[Innovation]]></category>

		<guid isPermaLink="false">http://www.melissadafni.com/?p=70</guid>
		<description><![CDATA[Do you know how your customers use your product?  It seems like a simple answer to a dumb question, but sometimes, those are the ones that you have an iceberg of an answer for.  Companies are often surprised to learn how differently customers use their products from how or what they intended.  Sometimes of course, [...]]]></description>
		<wfw:commentRss>http://www.melissadafni.com/2009/10/learning-from-your-customers/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Analyzing Yahoo&#8217;s Know Your Mojo</title>
		<link>http://www.melissadafni.com/2009/08/analyzing-yahoos-know-your-mojo/</link>
		<comments>http://www.melissadafni.com/2009/08/analyzing-yahoos-know-your-mojo/#comments</comments>
		<pubDate>Fri, 14 Aug 2009 22:08:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Pieces I love]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mojo]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[yahoo]]></category>

		<guid isPermaLink="false">http://www.melissadafni.com/?p=15</guid>
		<description><![CDATA[To promote their new homepage, Yahoo has released a fun little flash site that analyzes your public tweets and tells you what kind of tweeter you are.  Whether or not it&#8217;s accurate it is up to debate, but it is some simple fun. You can check it out here. While this has the potential to [...]]]></description>
		<wfw:commentRss>http://www.melissadafni.com/2009/08/analyzing-yahoos-know-your-mojo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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