Browsing all posts in Internet Marketing.

Think You Can Automate Your Marketing?

With the growth of social media, many companies want to get involved, but don’t really want to divert resources to these untested areas.  Often, companies set them up and forget about it, or they try to keep it active by passively automating it.  After all, why should you pay for someone to manage your social [...]

Why You Should Understand Domains

Why in the world should I care about understanding domains?  I’m not an IT person, I’m a [fill in blank].

Understanding domains is important for more than your tech team for a number of reasons, not the least of which is so you don’t get taken advantage of.
Communication
Having even a basic understanding [...]

Domains 101: Choosing a Registrar

The thought of registering a domain intimidates a lot of people, but it’s easier than you might realize.  However, before I get into that, there’s one point I cannot stress enough – Register your domain YOURSELF in YOUR OWN account.
DO NOT have your neighbor, ad agency, web designer or anyone else register a domain in [...]

7 Sins of Email Marketing

Email is part of our lives and part of most marketing plans because of how inexpensive it is. Yet, as important as email marketing is, people still just seem to overlook the obvious.  Dive in to my 7 sins of email marketing aka enormous pet peeves.
1. Bad From or Subject Lines
Think about how your email [...]

Domains 101: The Basics

Premium | Typos | Keyword | TLDs | ccTLDs
What is a Domain?
A domain is the (hopefully) easy to remember address for your site.  Essentially it’s what is found between the www and the “dot” that most people think of as a URL or as a website although not entirely correct.  A domain is like a [...]

Is Social Media Right for Your Business?

Right now, there’s a lot of talk about social media. How great it is and how much it’s changing everything from how we interact to how we do business. It’s true, social media is impacting everything from the way we communicate to the way we do business. But, this doesn’t mean it’s the [...]

Analyzing Yahoo’s Know Your Mojo

To promote their new homepage, Yahoo has released a fun little flash site that analyzes your public tweets and tells you what kind of tweeter you are.  Whether or not it’s accurate it is up to debate, but it is some simple fun. You can check it out here.
While this has the potential to go [...]